We created a visually attractive and practical guideline that supports policymakers in every step of the intervention process. As the basis we used the Behaviour Change Wheel (Atkins and West). This provides a scientific basis for behaviour change processes. It brings together 19 existing models, and provides both insight at a strategic level and practical implementation. We also developed several new practical tools to guide project teams through each of the steps in a behaviour change process. Together with CROW/Fietsberaad, we hope this inspires and facilitates policy makers to design, plan and measure successful interventions that stimulate sustainable use of bicycles in the Netherlands.
